We are living in the age where everything is available. There is virtually nothing new to sell unless you are an innovator. But wedding photographers Dorset only have their photography skills to sell. That makes it hard to stand out among 100 other photographers doing the exact same thing at different prices.
You need to become someone different while selling the same thing. How to do that?
Focus on photography
You need to remember that you are a photographer. Rather than thinking of it like a businessman all the time, focus on how you can become a better photographer. Remember that your clients are people who also seek out the best, not the cheapest. They are willing to pay more if they can get someone better.
Improving your photography skills can bring people who are willing to spend more on you. That also means you have to have strict rules and standard in how you do things. You won’t take up too much job at once and you also don’t compromise your quality just because someone is hiring you for only 2 hours.
Show dedication all the time
A lot of photographers don’t really talk in length on the first consultation. Provided that their clients won’t hire them anyway, they think it is better to just introduce themselves and talk for a while. They already have their own decision and are probably here to get better knowledge on wedding photography.
Yet, you don’t know when you can waver their decisions easily. If you just know how to appeal what they consider as the most important, you can make them think you’re the one.
One of the wedding photographers Dorset from www.martinbell-photography.co.uk tells us that a lot of clients spilled out the beans about it. They initially were not settled on anyone or already had plans to hire someone else until they met him.
A photographer’s way with words can easily sway people if only you know what they like the most. For example, if the potential client comes in and tells you that he wants to shoot outdoor, what can you talk about? Show them your experience with outdoor weddings. You can also tell them some outdoor tips and tricks as if you are spilling some secrets they probably didn’t know about.
Have and show your insurance!
It’s important to have an insurance because the market now demands so. A lot of wedding venues are putting that as a standard practice; they don’t want unknown photographers with no experience to work and break something in their hall. If your clients don’t already know, tell them why it matters!
Do something different
It is always good to have a hobby outside of your job that is still in the photography field. For example, having the hobby of taking pictures of the stars, the city, or editing pictures with unique filters. If you just learn to apply them to your wedding photography, you might be able to bring about a change to everything. Like that dude who turns all his clients into miniatures.
If you want to stand out among wedding photographers Dorset, the job to become someone different is up to your skill. But we here have given you the guideline to follow.